4-1-1 On the Hot New Group, NLT!

July 22, 2007 by  
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4-1-1 On the Hot New Group, NLT!NAME: NLT
AGE: JJ (18), Kevin (19), Travis (18), V (19)
HOMETOWN: JJ and V grew up in California while Travis and Kevin hail from Texas.

HOW THEY MET: Growing up in Los Angeles, V spent most of his time at his family’s “Synthesis” dance studio. It was a regular thing to see anyone from Christina Aguilera to former boy-band, B2K. In 2002, after pestering the groups producer, Chris Stokes – V was told if he could get a group together, he’d give them a listen. In came JJ, an acquaintance of V’s whom he worked with on an instructional dance video. Ironically, JJ had already worked with B2K, having danced in one of their earlier music videos.

Through connections with an agent, JJ and V came in contact with Kevin, who then 14 was living in Dallas, TX. Kevin’s sister, who was an agent herself suggested one of her theater actors, Travis when she learned the trio was looking for a fourth member. In less than a year, NLT was complete. Stokes and Geffen Records’ Chairman Ron Fair, impressed with NLT’s sound and look, knew that their star quality could not be resisted and signed them to Geffen.

JUMPIN’ WITH ‘BRATTITUDE’: The group recently appeared in BRATZ, the live-action movie based on the popular doll collection. “Heartburn” which was briefly performed by them in the film was also featured on the soundtrack. In 2006, their song “It’s On” played in the opening scene for Disney’s double-dutch centered television movie, Jump In! starring Corbin Bleu.

POP-ULAR: “It’s pop… True pop,” JJ has said of describing the groups sound. The music video for their first single, “That Girl” has been played in heavy rotation during breaks on the television channel, “The N” home to popular teen-aimed shows such as Degrassi. Already building a dedicated fanbase, fans voted for over a month making NLT the winners on AOL’s “Music Breakers”. They were ranked #14 on AOL’s “21 Under 21 — Today’s Hottest Young Musical Talents” in April of 2007.

ON THE RECORD: Their new song “She Said, I Said” which was co-written and produced by Timbaland has already become a MySpace and radio favorite. Co-manager Marques Houston offers his piano talent on the potential hits “Yesterday”, “Can’t Live Without You” and “Sensational”.

NLT’s self-titled debut album, “Not Like Them” is gearing up for an early Fall release. With infectious harmonies, R&B dance tracks, pop ballads and smooth moves, NLT is like “a party in your ears”. It doesn’t hurt that they’re really cute too!

- Courtney Justice, July 2007

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